Words of wisdom, writers on writing, writers’ quotes, anything to ponder in a cool place away from the heat… Have a great weekend! 🙂

Listen, here’s what I usually tell authors: you can, with some earnestness and enthusiasm, maybe sell a few books. Maybe you can even sell tens or hundreds of your book. And that’s not nothing. Every sale of your book is a pebble thrown into a pond, and a pebble thrown into a pond creates ripples that may reach the shore. Meaning, even one person who reads and loves your book might share their love of that book with others — and if they love it, they share it, and on and on. A CHAIN OF LOVE. Like an orgy, but slower!

(…)

Obviously, yes, you should talk about your book.

You should share it.

You should be ready to commit to interviews and podcasts and exploring ways to get the word out. And your publisher should be your guide through that. If they’re not, you should be self-publishing because what’s the point?

Beyond that the solution to all of of this is the solution to many a writer’s woes:

Write the next book.

Always, always, always write the next book

Writers write, and you’re a writer.

So go write, writer.

Go write.

– Chuck Wendig

The idea that you can only get ahead by cheating is especially pernicious because it creates more cheaters. It’s like that old cliché about the underworld where you can only join the inner circle after your first kill. You have skin in the game now, and it’s attached to your own ass.

However, it’s a lie.

While competition is greater now, the tools we have to reach readers have improved immeasurably: Kindle Countdown Deals, reader magnets, BookBub CPM ads, permafree, Facebook Carousel ads, cross-promo, RobinReads, free runs (now gold again in KU btw), Kobo promos, BookFunnel, iBooks First Free in a Series, BookBarbarian, merchandizing opportunities, mailing list automation – this is just a tiny sample of the powerful options we have at our disposal today.

When you put them together, it’s a heady mix. Incredible marketing campaigns that catapult books into the charts, bringing in thousands of dollars a month, or even tens of thousands of dollars a month. And all cleanly.

If all that sounds too hard, you’re just going to have to pull on your big boy pants and get stuck in. No one owes you a chart position, a readership, or a living. You have to build it yourself. Okay, sometimes you do work hard and don’t get the reward you deserve. That sucks, but that’s life. You must persevere.

– David Gaughran

No matter if you’re extremely successful as an indie author or just starting out, all of us will need to adapt and change. Maybe Amazon will change KNEP again or another service will rise up while others go extinct (I see your days numbered, Nook). We have virtual reality, augmented reality and who know what other “reality” is coming down the pike. Change will continue to happen and disrupters (like the Amazons of the world) will continue to affect the publishing industry.

The challenge for us as authors is to hold two incongruent ideas in our mind at the same time: We need to be as creative and inspiring as we can with our fiction but also need to understand marketing and its implementation in the real world.
– Ron Vitale

So: how often should you publish?

The answer is: as often as you can while maintaining quality and avoiding burnout. This is going to be different for each writer, but if you try to push yourself too hard and put out books before they’re ready, you will lose readers. If you push yourself too hard and get burnt out, you harm yourself. If you don’t publish books and don’t advertise, you will lose your readers, so there is a balance in between publishing frequently and getting smart with advertising. Unless you sell so much that you can employ someone to advertise for you, you will probably have to choose between either of those activities. You can either spend a lot of time writing, and not that much advertising, or you can devote more energy to marketing and less time writing.

Somewhere in that equation, there is a balance that everyone needs to find for themselves.

– Patty Jansen

1. Write every single day, with or without inspiration

“If you want to be a writer, you must do two things above all others: read a lot and write a lot. There’s no way around these two things that I’m aware of, no shortcut.”

-Stephen King, On Writing

Writing needs to be your breakfast, lunch, dinner and in-between snack. You need to be writing in every spare moment in your life. When you aren’t reading, you need to be writing. Most writers pace the hallways or the four walls of life, waiting for a single moment of inspiration to hit them into their chair behind the computer and create a bestseller. It will not happen. Inspiration will come, but you have to pave the pathway with hundreds and thousands of words to earn that vital inspiration, to make that bestseller. If you do not practice, you do not learn. The more you write, the easier it will become. The more you write, the closer success will be.

– Justin Osborn

Mm ‘kay, I didn’t appear in the Sunday linky link, so I’m not going to bother again. And I’m going to close the month with a few words of wisdom, writers on writing, whatever you want to call them. Have a great weekend!

You’re a writer.

Your most valuable asset is, ideally, your writing.

If it’s not, that’s a problem. A problem with you, to be clear, and not a problem with the rest of the world. It rests squarely upon your shoulders.

If your best way to get attention for yourself is to throw shit instead of write a damn good book, you are a troll, not a professional writer.

Your best advertising for yourself as a writer is to write the best book you can write.

Your best advertising for the last book you wrote is the next book.

Your best boost to your career is to be the best version of yourself. Online, in-person, all-around — summon the ideal version of yourself and present that face to the world, to your potential audience. That is how you earn your audience. You don’t build them. Your audience isn’t a fucking chair. They are a group of people who you can, in part, earn as readers and as fans. (I say in part because you can never please everybody, nor should you try.)

– Chuck Wendig

Pick any of the seven reasons above – finishing a book, being creative, achieving a flow state, growth through learning, celebrating failure, finding your tribe or bravely showing your vulnerable side – and use it to pull yourself out of your negative state. Find your smile again.

Use this newfound positive state to problem solve.

Look back: find possible reasons why the book has not sold and come up with ways to improve its sales. Or use being happier to look forward: tap into that creativity and productivity from before and write the next book.

Instead of being a sad, rejected loser you are now a courageous and creative author. Yes, it is simply a variation in language, but you are a writer so you know just how powerful words can be.

– Julie Schooler

But how about YOU? What are the things that you have achieved and accomplished? Even if you haven’t published the new project you were hoping to get done, did you at least get started on it? Have you at least made progress on it? That counts, and it puts you THAT MUCH closer to the achievement. And it’s okay to pause and celebrate that.

Too often, we also compare ourselves to others, and often to only those who are more successful than we are, failing to recognize that there are likely more authors “in our shoes” than the giants being celebrated by the larger media. The fact is that there’ll ALWAYS be someone doing better than you. The thing to measure, instead of comparing your own success, your own sales, to someone else’s, is to compare your own achievements today against your achievements in the past.

– Mark Lefebvre (KWL Newsletter)

Every single finished book is a struggle and a triumph and is merely abandoned (the knowledge that it could be better haunts every writer, every time).

But, and here is the good news; if there is no shining ‘after’ to counteract the wasteland of ‘before’, that means all there is is the writing. The daily work. The being a writer. The thinking up stories. The day dreaming. The delicious research. The learning.
That is all there is for any of us and you are invited to join in.So, take a piece of paper. If you prefer your invitation to come from me, consider it extended (with my warm wishes and a free hug if we ever meet in person!).But you can put whatever you like on your paper:

I am an author

I am creative

I am a writer

I write

Whatever resonates with you. Now put that paper somewhere you won’t lose it, but will see it regularly. In your wallet or on your desk or bedside table.

– Sarah Painter

Look. Cats belong in boxes. Stories don’t. Yes, it can be helpful for marketing, and yes, readers have certain expectations in certain genres, but it isn’t one hundred percent necessary. It isn’t a precursor to getting published, or to success. When I was writing Girl, I had to learn to let it go. When someone asked me what I was writing, I started answering, “I don’t know.” It was honest. I wrote the book I wanted to write: it’s historical, and contemporary. It’s both science fiction and fantasy. It has time-travel, but only one jump…so is it reallllllly a time travel book? Does that matter? Not really. I wrote the story I wanted to tell, and it blends genres until I can’t see distinct colors anymore. I’m really glad I didn’t force my book into a box. I love cats, but my book is not a cat.

– Katherine Locke

And since not much is going on – again – here are a few writers on writing, words of wisdom and whatnot. Have a wonderful weekend

***

When you’re having a bad writing day, a hard writing day, remember that.

And remember too that when you sit down a week from now, or a month, or a year, the days the writing was hard and the days the writing was easy will be indistinguishable from one another. In fact, sometimes the easy days produce worse work than the difficult days. You never know. So don’t let it stop you. Put the bucket over your head and run at the wall anyway.

And remember that all of this is just a draft, that it can all be fixed and changed, that what doesn’t work can be made to work. It can always be made to work with enough practice, with enough blood.

You’re having a hard day of writing, write anyway.

Do it because it’s hard.

Forgive yourself because it’s hard.

Don’t let one bad day be the gravestone for the rest of the days.

– Chuck Wendig

Thanks to Quiet by Susan Cain, many writers are happily claiming their introversion. I’m an introvert, which means I get my energy from being alone. I hate small talk and large groups. I’d rather think than speak, and write rather than talk. I rarely answer the phone. I’m INFJ on the Myers-Briggs scale, and many authors fit a similar model. This also means that conferences and events are tiring, so I can’t do too many of them a year. If you’re like me, then we’re super lucky these days, because online marketing suits introverts. We can attract an audience online and connect with readers, while still spending time alone.
– Joanna Penn

There’s nothing like studying the bestseller lists of bygone years for teaching an author humility. You’ve heard of the ones that got filmed, normally. Mostly you realise that today’s bestsellers are tomorrow’s forgotten things.

(…)

I’m convinced if I keep going one day I will write something decent. On very bad days I will observe that I must have written good things in the past, which means that I’ve lost it. But normally I just assume that I don’t have it. The gulf between the thing I set out to make in my head and the sad, lumpy thing that emerges into reality is huge and distant and I just wish that I could get them closer.

– Neil Gaiman

The proper response to a rejection is to send the story out to a different publisher—not to rewrite the tale. So don’t fiddle with your language. There are times when it might be wise to make a “substantial” revision, one where you change the very bones of a story. For example, you might decide to write a new opening scene, or extend a climax, or something like that. In that case, it’s like re-setting the bones of the story, not applying new lipstick to the face of it. You’re fixing the underlying structure.

– David Farland

That’s the kind of writer you want to be. You want to be the writer whose work they buy because they love your work, rather than the writer who distracts them for one weekend and whom they never read again.

(…)

We all want our latest releases to sell millions of copies this year. Most of us—99.9% of us—won’t achieve that. But we will have published a book or two or three, and we are working in our chosen field.

We’re the day-to-day folk who provide the best entertainment possible in a non-special-event kinda way. And that’s what most readers want.

Remember that the next time you see a lot of hype.

And realize that the hype isn’t always what it’s cracked up to be.

– Kris Rusch

Haven’t been doing much, so I’m posting the Words of Wisdom, Writers on Writing, whatever you want  to call them, and happy new writing year! 🙂

Keep your ear to the ground. You can’t just hide out in your writing cave. Remember, the market changes. You need to be able to alter course if necessary, so stay informed of what’s happening in the industry, what other authors are doing, what the book trends are, etc. That doesn’t mean you jump on everything that comes your way, but you need to be aware of it. Don’t be the last one to catch the train.

Pay it forward!!! Support your fellow authors. Buy their books. Review their books. Share their releases and successes with your followers. I can’t tell you how many opportunities have come my way because of friendships with other authors. It takes a village to build a successful writing career, and your fellow authors are your village.

– Cara Bristol

I love to write. A lot of you love to write, I bet. But, as with any love, there are days you hate it. Some days, writing feels like endless toil. There are days when writing acts distant for no apparent reason, because writing can be a passive-aggressive jerk. Writing is the sort of lover who breaks up with you, then slinks in naked while you’re taking a shower, like nothing happened. You’ll stay up all night with writing and regret it when you have to go to work in the morning. There’ll even be times when you’re trying to focus on something else, but writing won’t stop talking to you no matter how politely you ask.

Simply put, writing is an asshole. Writing steals your money and spends it on stupid things, like another gimmicky book on how to write better, and then it acts like it bought that book for both of you. Writing will take you to heaven and back all day long, but the next morning it’ll be gone without even leaving a note.
Because writing is love, and love is hell.

– Robyn Bennis

Writing is something you do alone. It’s a profession for introverts who want to tell you a story but don’t want to make eye contact while doing it.

– John Green

If you are the kind of writer who can write the same thing over and over again and not get bored, then you might be able to develop the kind of brand loyalty that Child is talking about.

I can’t. I don’t want to repeat myself. So even though I know what he did is very smart, it’s not something I can or will replicate. I have to plan my own brand work around that decision.

That said, I am much more interested in building brand loyalty than I am in building customer loyalty. I didn’t have the words for this until I started this series.

I don’t want people to buy my books because they’re discounted or because I keep offering better and better variations of a good deal. I want people to buy my books because they enjoy my books.

– Kris Rusch

Impostor Syndrome is real. Flip the script on it. Don’t let it have power over you. Admit you’re an impostor. Then admit that we’re all impostors — none of us belong here because art and story are forbidden, interstitial places. This thing we do is Buccaneer’s Den, it’s Mos Eisley, it’s a secret moon colony. Not a one of us “belongs” here. We all booked illegal passage through blackest night and sharky waters to get here. We’re not one ship, we’re countless life-boats strung together — a glorious flotilla of freaks.

This is who we are. It’s what we do. And what we do is sometimes hard. It’s hard for me. It’s hard for you. It’s hard for Stephen King. It’s hard for J.K. Rowling. King probably thinks that Rowling does it effortlessly, and Rowling probably thinks King sails through every draft, and the truth is, it’s hard for them, for you, for me, for every penmonkey that ever done monkeyed with a pen.

When a story reads effortlessly, it was not written effortlessly. In fact, the more effortlessly it reads, the more effort probably went into making it read effortlessly.

It took work.

– Chuck Wendig